Trailer: MTV's SCREAM – THE SERIES

MTV have given audiences a first taste of their new SCREAM television series, based on the successful film saga by writer Kevin Williamson and director Wes Craven. This confirms the series will be taking place in a different town, Lakewood, and begins with a cyber-bullying incident that leads to murder and triggers a killing spree. Not too much here that was funny or memorably gruesome, but I liked the self-aware narration about slasher movies not making good TV shows, and a brief glimpse of the new-Ghostface mask was promising. It resembles the iconic one (which they can't use because of a copyright issue), but with a rubbery Michael Myers vibe.

Scream: The Series is being overshadowed by Fox's upcoming Scream Queens, from Ryan Murphy (American Horror Story), but let's see if brand recognition helps lift this to ratings glory.