Tuesday 29 June 2010

Bravo win UK rights to Hawaii Five-O remake

Tuesday 29 June 2010
The CBS remake of cop show Hawaii Five-O hasn't even aired in the US yet, but Bravo are confident enough to have outbid Five for the UK rights already. I'm not sure Five-O will be a good fit for Bravo (which tends to go for macho TV like Spartacus: Blood & Sand), but it should lure a few eyeballs their way, and it's a sign Bravo are getting serious about their move away from reality TV into drama. Bravo may even launch a HD service soon, so hopefully that arrives in time to show off Grace Park's bikini bod in high-def.

Somewhere in London, a marketing exec is mightily upset they can't use the obvious "Hawaii Five-O on Five" campaign. But how about about "Hawaii Brav-O"? I'm in the wrong job.

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