The brand new docuspoof Twenty Twelve, about the preparations for London's 2012 Olympic Games, attracted a fairly disappointing 341,000 viewers on Monday at 10pm, with an extra 8,000 watching the BBC HD repeat immediately after. Why no high-def simulcast, as happened with Episodes? It really is ridiculous. On the upside, Twenty Twelve still managed to beat the final episode of Sky Living's supernatural drama Bedlam, which ended with 257,000 viewers in the 10pm hour.
Considering BBC4's hardly a beacon for great comedy (now Charlie Brooker's gone mainstream), I don't think 341k is too shabby for a show that wasn't widely promoted. Hopefully more people will discover it on iPlayer this week and word-of-mouth will spread, because it was a promising start.
Incidentally, here's an interesting article about how Twenty Twelve's creator John Morton allegedly stole the concept from Australian comedy The Games. It certainly sounds like compelling evidence.